PROBLEM
-Only 3.5% of Earth’s surface is naturally farmable
-Areas too dry for plant growth
-Urban areas with no farmable land
-97% of water is too salty to grow crops
Customer Segment
-People that are…
-Inexperienced in gardening
-In dry climates & urban areas
-Unable to afford produce
-Commercial
-Restaurants
Solution
-Automatic watering system
-Utilizes moisture in the air to water plants, working in both areas with low and high humidity levels
Social Impacts
Nearly 74,000 Brevard County adults deal with food insecurity
Florida Department of Health
More healthy produce available for Brevard County residents lacking access to it
Produce helps with digestion, the immune system, and energy level
Background
Impact
HydroHelper allows Brevard County to have more available healthy diets giving residents and communities the ability to have a consistent source of produce without having to have knowledge or time to garden.
Unfair Advantage
Drought & climate resistant gardening
$0 Running Cost
Evenly waters plants
Key Metrics
Consumer Satisfaction
Amount of satisfied customers
Product Sold
Determine Revenue based on product sold
Number of plants grown
Customers send pictures of their plants to potentially win a free HydroHelper